Affinity Digital

Your outreach agent converts leads AUTOMATICALLY.

The Affinity Outreach Agent runs cold outreach across email, SMS and LinkedIn. It researches every lead, writes each message one to one, follows up, answers replies and keeps working each conversation until the lead takes the action you asked for.

  • Email outreach
  • SMS outreach
  • LinkedIn outreach
  • More channels coming

About 30 minutes of setup. After that the agent works your list every day.

One lead, three channels, one conversation
Email to Priya, Northline DentalDay 1

Your site takes crown fittings by phone only. The after hours callers are the ones you never hear from again. Worth 15 minutes to show how we fill those slots?

LinkedIn note, no reply yetDay 4

Sent you a note about after hours bookings. Happy to send the short version here instead.

Priya replied by SMSDay 6

Interesting. What does it cost?

Intent: pricingWarm
Agent answered and asked for the meetingDay 6

Sent pricing, offered Thursday 11:00 or Friday 15:00. Goal: booked appointment.

3

Channels in one campaign

Dozens

Appointments each month

0

Hours spent chasing replies

1:1

Every message built for one lead

The problem it starts with

Your buyer does not live in one inbox.

Email alone reaches the people who read email. The rest of your list needs a text or a LinkedIn note before they ever answer. Running three tools to do that means three lists, three histories and no idea who was already contacted.

One agent, every channel, one outcome

Your goal

Booked appointment

Or visits, sign ups, quotes, reach. You choose.

Same day crowns, but bookings stop at 5pm

Hi Priya, your site says same day crown fittings and lists bookings by phone only, 9 to 5. For a two chair practice that usually means the evening callers book somewhere else by morning. We answer and book those callers the same hour. Worth 15 minutes on Thursday?

Highlighted above: details the agent took from the lead's own website and list row.

Written for
The decision maker, named
Length rule
80 to 110 words
Daily cap
72 a day per mailbox
Follow up
Day 6, then day 14

What the agent does
One campaign, one lead list, one conversation history. The agent picks the channel, writes to that channel's length, and never contacts the same lead twice for the same reason.


The problem

Template outreach gets deleted in one line.

Buyers can spot a mail merge instantly. A name dropped into the same paragraph you sent to nine hundred other people reads as noise, and the reply rate shows it.

What the agent does

It reads their website before it writes a word.

The agent studies what the lead actually does, names the problem they have, and offers your fix in their own language. Every message is built for one lead and sent once.

What the agent found, and what it wrote

Same day crowns, but bookings stop at 5pm

Hi Priya, your site says same day crown fittings and lists bookings by phone only, 9 to 5. For practices with two chairs that usually means the evening callers book somewhere else by morning. We fill those slots by answering and booking them the same hour. Worth 15 minutes on Thursday?

From their site: service line, booking method, practice size. From your list row: name, city, chair count.

The problem

The follow ups never get sent.

The first message goes out, then the week gets busy. Message three, four and five are where the replies live, and nobody has time to send them across three channels.

What the agent does

It keeps going, and it switches channel.

Silence on email becomes a LinkedIn note, then a short text, then another email, on schedule. The moment a lead answers on any channel, every other queued touch for that lead stops.

One lead's sequence until they answer

Day 1

Email

First message, fully researched

Day 2

Waiting, nothing sent

Day 4

LinkedIn

Short note, different angle

Day 6

Email

Follow up with proof

Day 9

SMS

Two lines, one question

Day 9

Replied

Queue stops on every channel

Day 11

Cancelled, lead answered

Day 14

Cancelled, lead answered

The problem

Bulk sending burns the domain and the number.

A thousand emails at once puts you in spam for months, including the mail you needed to send. Blast a thousand texts and the carrier shuts the number down. Automate LinkedIn too hard and the account gets restricted.

What the agent does

Daily batches, per channel, by default.

Each channel has its own safe pace. The agent spreads the same list across the week, ramps volume slowly, rests on weekends and stays inside per channel limits. To send more you add mailboxes, not pressure.

Today's send plan, against each channel's safe ceiling
Email45 of 72 today
SMS18 of 45 today
LinkedIn11 of 20 today

Mon

63

Tue

74

Wed

74

Thu

80

Fri

63

Sat

Rest

Sun

Rest

The problem

Replies come in and go cold.

A lead answers on a Friday evening asking one question. By the time somebody opens that thread on Monday the interest is gone, and half the replies never get read at all.

What the agent does

It answers, tags the intent, and carries the thread.

The agent reads every reply on every channel, tags what the lead meant, answers from what you told it about your business, and keeps the conversation moving on your behalf. Anything it should not answer alone is flagged for you.

Replies handled while you were away

“What does it cost?”

Sent pricing, offered two meeting slots

Pricing

“Not right now, maybe after March.”

Paused the sequence, set a March follow up

Timing

“I am not the right person, talk to Dan.”

Thanked her, opened a new thread with Dan

Wrong person

“Send me a contract today.”

Flagged for you, no answer sent

Needs you

The problem

Sending is not the point. The outcome is.

Most outreach tools count sends and opens. None of that pays you. What you need is a booked chair, a store visit, a signed quote, and someone pushing every conversation toward it.

What the agent does

You name the goal. It works every thread toward it.

Set the outcome once and the agent keeps steering, handling objections and offering the next step until the lead says yes or gives a clear no.

  • Booked appointments
  • Store visits
  • Quote requests
  • Event sign ups
  • Social reach
  • Reactivating old customers
What 600 leads turned into last month

Contacted

600across three channels

Replied

144every reply answered

In conversation

61agent handling the thread

Goal reached

50appointments booked

The problem

You cannot see what is working.

Three channels in three tools means no answer to the only questions that matter. Which channel books meetings. Which leads are warm right now. What happened to the two hundred people you contacted last month.

What the agent does

One pipeline, one set of numbers.

Every lead sits on one board with the channel that reached them and where the conversation stands. The analytics show which channel is actually producing meetings, so you spend on what works.

Pipeline
Contacted128

Northline Dental

Email 1 sent

Harbor Fitness

LinkedIn note sent

Cedar Law

Follow up 1, email

Replied34

Mesa Roofing

SMS, intent: pricing

Vera Studio

Email, intent: timing

In conversation19

Priya, Northline

Agent offered 2 slots

Ade, Harbor

Answering questions

Booked11

Sunfield Clinic

Thu 11:00, from SMS

Kite Interiors

Fri 15:00, from email

AI Engine Working for you 24/7
AI Engine Working for you 24/7
Last 30 days, by channel

1,240

Emails sent

386

Texts sent

240

LinkedIn notes

11

Appointments booked

Email188 replies
SMS96 replies
LinkedIn28 replies

The math

What this is worth on your own numbers.

Move the sliders to your list size and deal value. Reply and meeting rates are held at what we see on client accounts running all three channels.

Held steady: 24 in 100 leads reply once three channels and full follow ups keep running, and about 35 in 100 of those replies turn into a booked meeting.

50

Meetings booked per month

Replies handled for you144
Clients closed13
New revenue per month$32,500
Hours of manual outreach saved168 hrs

Your numbers, not ours. Bring them to the demo and we will run your real list.

Setup

Four things from you, once.

This is your whole job. Everything after step four is the agent working across all three channels.

01

Tell it your business

What you sell, who buys it, and the proof you use.

02

Upload your leads

Names, companies and websites to start. Numbers and profiles unlock SMS and LinkedIn.

03

Connect your channels

Your mailboxes, your sending number, your LinkedIn. It sends as you.

04

Set the goal

Appointments, visits, sign ups or reach. It works toward it.


Compare

Against the other ways to run outreach.

The real choice is between doing it yourself, hiring a rep, stitching three sending tools together, or handing the whole job to one agent.

Affinity Outreach Agent compared with doing outreach yourself, hiring a sales rep, and using separate sending tools
You and your teamA hired sales repThree sending toolsAffinity Outreach Agent
Channels coveredEmail, when there is timeEmail and callsEach tool on its ownEmail, SMS and LinkedIn together
Research per leadRarelyFor the top fewNot its jobEvery lead, before writing
Follow ups actually sentOne or two at bestUntil they get busyOnly what you scheduleUntil the lead answers
Replies answeredWhen you see themWorking hoursNot its jobEvery reply, any hour
Domain and number safetyUsually ignoredUsually ignoredYou set the limitsDaily batches per channel
One view of every leadA spreadsheet, if thatIn their headThree disconnected listsOne pipeline and one report
Ramp up timeNever gets startedWeeks of trainingDays of setup eachLive this week
Hands off

You only show up to the meeting.

No chasing, no copy and paste, no switching between three tools on a Sunday night. The agent works the list every day on every channel and hands you the conversations that are ready to buy.

  • Your mailboxes, your number, your LinkedIn, your tone of voice.
  • You can read every thread and step in whenever you want.
  • New channels join your existing campaigns as we add them.
Photograph of a workflow, blended into the page ground
Questions we always get

The honest answers.

What is an outreach agent?

An outreach agent is software that runs your cold outreach end to end instead of just sending what you write. The Affinity Outreach Agent learns your business once, researches each lead, writes every message for that one lead, sends across email, SMS and LinkedIn, follows up on its own, reads and answers replies, and keeps working each conversation toward a goal you set.

Which channels does the agent run?

Email outreach, SMS outreach and LinkedIn outreach today, all inside one campaign and one conversation history per lead. More channels are being added, and new channels join existing campaigns without a rebuild.

Will cold outreach put my domain in spam?

That is the reason the agent sends in daily batches instead of bulk. Volume ramps slowly per mailbox, sending pauses on weekends, SMS and LinkedIn stay inside their own daily limits, and you add more mailboxes to raise volume rather than pushing one domain too hard.

Do the messages sound like a robot wrote them?

Each message is built from that lead's own website and list details, so it names their situation and speaks to it. The agent writes to the length of the channel, keeps email longer, SMS short, LinkedIn conversational, and you approve the tone during setup and can read every message it sends.

What happens when a lead replies?

The agent reads the reply, tags the intent such as pricing, timing, not now or wrong person, and continues the conversation on your behalf toward your goal. Anything it should not answer alone is flagged for you in the pipeline.

How much of my time does it take?

About thirty minutes of setup to describe your business, connect your channels and set the goal, then a few minutes a week reading the pipeline. There is no daily work for you.

Do I need a large lead list to start?

No. A few hundred good leads with names, companies and websites is enough to see replies in the first weeks, and phone numbers or LinkedIn profiles unlock the other two channels for the same list.

Can the goal be something other than booking calls?

Yes. Store visits, social follows, event sign ups, quote requests, reactivating old customers or plain brand awareness. You name the goal and the agent works every conversation across every channel toward it.

Start here

Your outreach engine is ready to launch.

Bring your lead list to a 15 minute call. We set the agent up on your business, connect your mailboxes, your number and your LinkedIn, and it starts working this week.

  • Setup and channel connection done with you on the call.
  • Research, personalisation, follow ups and reply handling from day one.
  • Pipeline and per channel analytics so you can see progress any day you look.

Less than one month of a junior sales hire.

One flat monthly fee. No per seat pricing, no long lock in.

If the agent does not book meetings for you in the first 30 days, we keep working on your account at no extra cost until it does.

We onboard a limited number of accounts each month to keep sending safe.